Thursday, 19 January 2012

Image... Type As Image... Research

Examples of Type As Image



This is an example of type as image that I have created myself. This is the alphabet I created for the induction task. I put a lot of thought into making each letter stand for something. Although as a set the letters don't work, individually, I think they are a good example of type as image.

Type as image may be quite a general subject to research, but here are some of the images I have looked at to help inspire me with my new brief.


These are two fonts (from dafont.com) that also work as images. I was thinking about creating an alphabet that looked like it was exercising for my response to one of the briefs, and it makes sense to work from an existing font to create a font that will then work on its own as an example of image.


These examples are from fortheloveoftype. The quote about the trees is made up of an illustrative font, which relates to theme of nature, and the word soft is made up of rose petals, as these are soft objects. Both of these examples probably took a long time to construct, but work better with just the word as an image, than if ordinary type had been used and then placed next to an image, as they keep the response simple, but at the same decorative in a way that there is more to them than may be initially expected.


Rob Ryan's style of type has become a means of imagery in itself, as it portrays romance, and has become recognisable in itself. This example on the right shows how type has been created to look as if it has been sewn.



This is a book cover, which shows type as image, as the letters seem as if they are 'in the woods'. I think that there is quite a lot going on, so with the smaller type it does risk losing its legibility, but overall it works well as is more interesting than a lot of book covers.


These examples are from tobyandpete that show type as image. They are far better than anything I could create, as I just don't have the software knowledge, but I thought I would still include them as something to aspire to, as they look so professional with the effects used. 


This is an alphabet by type goodness, where the letters are made up of heeled shoes. I think this must have been quite a difficult task, but it still works. The colours and the use of sparkle, with the slight grain in the background, make this type seem quite vintage. I would like to create an exercising alphabet, and this example shows it is possible to make your own alphabet out of objects.

 

Sarah Devey creating a pattern with type by overlaying it, adding texture and choosing a colour scheme that works well. These alphabet cards show the letters as people or objects, taking on a life form of their own, but at the same time, they are still legible. While this works well for a single letter, I think a whole alphabet or quote in this style would look too much and would make the quote really hard to read.




These fridge magnets are from innocent fruit smoothies. The same font has been used throughout, but each letter has been made to look like or of something that relates to that letter. They are really childlike and cute, and work individually, but again, as a whole quote or alphabet I don't think they would work too well. If I was creating an alphabet like this to use for my posters, it might be a good idea to just use a decorative letter for the start of each word rather than every letter.




These examples are from 'Graphic Design Now', which show successful examples of type as image. I like the 'a' which has been created from a few different layered fonts. This is a similar idea as to what I want to do for the quote 'there are probably millions more examples', so it is reassuring to this example to know that my idea will work, but I need to put my own take on it, as it has been done before.




I found these examples of type as image in Print and Pattern 2, and they are by Niamh Smith. I think they are a bit too decorative for what I am trying to do, but the floral letters relate to my idea of drawing the quote 'As We Grow' with the theme of nature. What I like most about these images is the colour scheme. You wouldn't expect black to be used as the background in a girly piece like this, but it has, and it actually works really well to bring out the brightness of the colours. I like how the font

Here is an example from a video [Word As Image] where the letters are arranged to make the meaning of the word. I like the simplicity of the design and how it is the clever ideas that stand out through the positioning of the letters rather than an overly decorative design or the use of colour. This proves that simplicity is more effective.

This is a similar example, I have put together a pdf of some photos I have taken from an amazing book I got out of the library where names are made out of letters, to make the meaning of the name. Some of the examples bring humour to them as you realise what they say.

 


LEEDS COLLEGE OF ART BAGD GRADUATES

The following examples were found in previous yearbooks featuring examples of type as image from graduates from this course. 


Liam Hine - This is an alphabet made up of a workman's tools. It is obvious which tool each letter is supposed to be, and it is also obvious which letter each letter is, which is quite a hard task for something to look good and still be legible. I think as the letters are all black and white, rather than them being the colour of the object, that this helps them to work as a set.


Kyle Bibby - This is an example of a quote where the words are made up of smaller versions of the word. This seems like a very difficult task to arrange them so that the words are still readable but it is something that I would like to try.


Jimmy Smith - Creating an alphabet out of objects and then photographing them and editing them is something that I have done before, and I think it is quite simple to do. This is a really good example of letterforms that perfectly make the shape of the font that they are based on, as this is the trickiest part of this task.


Jessica Choodosh - This is a really clever example as it is so obvious what it is supposed to be, and the letters are clean, with the subtle use of colour to help the idea stand out. With every theme you are trying to create type as image for there might not be an answer for the solution that works as well as this, but I think looking beyond the obvious answers to create something clever like this is what I need to do to be happy with my work.


Lauren O'Neill - Another good example of an alphabet created as type as image. Using a font like this would be good for a very short quote, but for longer sentences it would look too much.


Rob Cope - Another good example of type as image. The use of just two complementing colours doesn't distract from the letterforms which work as an image but are still legible.


Oliver Shaw - This is as if the image is behind the text, and this is a similar idea to what I want to do for my response to the Facebook article. By using an actual font rather than hand drawn type this ensures the quote is readable.


Gemma Grainger - This one works as an image not just because of how the text is arranged in to the shape of a love heart, but also because the choice of pixely font really does relate to the theme of computer editing, and the use of the colour red connotes love.



Also found these examples when researching Facebook, which I thought were simple but effective, however, they are more type as type rather than image. But I am thinking about doing something where I create letters from other items.



Friday, 13 January 2012

Top 10 Things... More Inspiring Videos

Before this module, I never even thought that I was interested in design for screen, but now I can spend hours looking through tv intros and film intros, fascinated by what is going on. Here are some more videos that I have either been recommended to look at or have found through suggestions on vimeo and youtube. 

 

These are relevant because of their mixed-media collage style, which is what I am aiming for with my video.



I have incorporated some of the effects I have seen in the videos that I have researched into my storyboard plans for my ident and video, and it is explained in those blog posts which effect is from what video.

Image... Editorial Images... Research

Research


Primary...


My primary research has lead on to my secondary research...

With the time limit on this brief, I won't be doing the kind of extensive research I would normally do with a brief, but I did ask a guardian reader what they would expect, and look at a copy of the guardian to answer the proposed research questions I set in my rationale.

Answer: The images are mainly photographs, but there are also line drawing, cartoons, illustrations, info graphics etc... The images are content specific so it depends on what the article is about. As a reader you see the graphics first, and the style of the image makes you recognise the style of the article, and to get an idea of what it is about, so you can decide whether it is something you want to read, and can lead to continue reading that particular column. The type of image may relate to the person who has written the article.


Secondary...

Guardian Website 


I have tried to find each article or similar ones to get a style of what the images would be. 




I am quite surprised at the type of images that are used in the guardian because I was expecting mainly photographs, however, in this life and style section the images are quite creative, and so, I would definitely be persuaded to read on. As I was enjoying looking at the images I decided to go through many of the articles and find images from them that I liked, and then I have made contact sheets for each of the articles, to show the kind of images that are used in the guardian.


1. Doctor Doctor

I was really shocked to see these types of images on the doctor doctor page as I expected it just to be a stock photo, whereas these responses are really creative. I wanted to do a collage style piece for the Facebook article, but after researching, I think this style would be better suited to my response to the doctor doctor article. I can still keep the same idea, but I think the final result will look better as a collage than a photograph.

2. Relationship Maths




The style of image for the relationship maths column is quite varied, so this means there isn't really a limit to what I can do. There is a mix of stock photos and illustrations. As I now think I will create the collage for the doctor doctor response instead of my response to this one as originally intended, I think I will create an illustration to show my Facebook idea.

3. This column will change your life


The colours used for the images for this column, and the style of image makes this column seem like an intelligent one, but one that is accessible and interesting. I will continue with my initial idea for this column, as I think it will fit in with really well with what the article is about.

Monday, 9 January 2012

Top 10 Things... Inspirational Designs




I really like the colour scheme used on Nigella's website. Everything is so neatly arranged, with pretty, girly pastel shades, and tidy tabs that there can be a lot of content without ruining the look. It is a shame that the website has to contain adverts, as these don't fit in with the colour scheme. I really like the scalloped edge under the tabs bar at the top. I decided I wanted to try making one of these, and it took me a while to get it perfect, but I have used it in my design direction boards. I also thought back to this colour scheme when choosing mine, as I wanted colours that related to the cupcakes but also to the vintage housewives theme.




 

Soap and Glory has been a big inspiration for me when I was thinking about which design direction I will choose. I love the mix of modern with the vintage housewife style, but how through advertising and packaging these products seem bold and products a confident woman would use. The colour scheme is simple, and is girly, but not in too much of a 'pretty' way, so I believe these products appeal to all women, not just standard girly girls. I would love to be able to do a photo shoot so I have images of vintage housewives in my video, but I am aware with the time limitations that this is probably not possible. I will keep looking back to soap and glory products and adverts when I get stuck for ideas. 




These are some examples of 50's Style Graphic Design by Retrografix. Looking at these examples has helped me to define my font choices and colour schemes so that what I am creating is recognisable to the 50's style. I will have to be careful when designing my videos that I do not include too many assets, as I think too much could look like something made on powerpoint rather than a well thought out 50's inspired design. 





These are a few more examples of 50's inspired graphic design found on a google search that I will look back to when designing my video, to give me inspiration on how to arrange my assets.


These are images of vintage housewives which relate to my theme, and would add a cool touch to my video, rather than it just looking old fashioned. I particularly like the hand drawn image, and think that this could work well in a video, although it would take a while and a bit of skill to be able to animate a vintage housewife.





These images are from the book 'New Vintage Type', and I think they are all really beautiful examples of type mixed with imagery to create a vintage feel. In a way each example is quite different, and I don't know which style that I like the best, but I may look back to all of them for inspiration for different parts of my design.

Sunday, 8 January 2012

Top 10... Film Intros

Film

Although for this module I will be creating an intro for a tv show, I have decided to include some introductions for films in my research as there are some amazing ones out there. It is an enjoyable task looking through film intros and I have looked through hundreds on various websites, so here are some that have stood out for me. I will now be paying extra attention to every film I watch to see if it has an interesting animated introduction. These intros will make ordinary intros with just video or photographs seem boring.



Life of Brian might seem a bit of a random example to put in but it is because of how the objects move across the screen, and the different angles and directions in which things move. There is a lot going on, and you feel as if you are going on a bit of a journey, which keeps it interesting. I need to learn how to be able to animate my objects for my video like this. The use of sound effects as well as the song makes the action stand out even more. As parts of the intro may seem quite random it also brings humour to the clip.


One of my favourite films with a great, memorable introduction. What I really like about this film intro is how different the style is to the actual content of the film. For my intro, I will mainly be using vector based illustration, and this will be quite different to the show which would just be real life filmed, so I want to use this as an example to show how this contrast can work, and actually create an introduction which ends up being memorable on its own.


Id say this intro is probably better than the film! It is quite hard to animate a person moving but it looks fine in this clip. Like with the monsters, inc example, the intro is so different to the actual film that it is a good contrast. The choice of music fits in perfectly and overall this is a well made intro that must have taken a long time to create.

I really like the style of artwork used in this intro, and these concept boards show beautiful illustration designs, found on watchthetitles









This title sequence is quite well known, and I think it is probably because of the simplicity of the design. What I like best is how the text appears on screen and is linked in to the image. There is a lot going on in the video, so its exciting to watch. Also, the song choice relates to the movement of the video, meaning that all these different aspects together create a really slick title sequence. While I don't think I'd ever be able to create something as good as this, I've included it just to show the kind of videos that have inspired me.



This illustrative style makes such a difference from the usual dvd intro style of just photographs or videos. I think it makes it seem as if the following film is actually even more interesting for such an effort to have been made with the intro. I like how there are obviously a lot of layers, with different textures in, to make sure there is always something going on in this clip. I assume it must have taken a very long time to make and been quite complicated. This clip features lots of interesting effects which I would like to experiment with.



The transitions between the different elements in this intro seem quite simple compared to the other examples I have looked at, although this simplicity does still work really well. Although again, my basic skills couldn't create something like this, I think this is a good example to look at considering how things enter and exit the screen.



I like how on this clip the use of camera angle makes us feel as if we are moving forward with the video, as if we are really there. The use of camera angles and the things that are going on in the background take you on a journey as the elements move, spin and turn. The use of different layers and textures makes this piece quite complicated, but it keeps your interest as there is so much going on.