As I have defined my target audience for my concept as girl guides, I need to know more about this audience to be an expert. Here are the initial things I thought I needed to consider:
How many guides are there in the UK?
How many guides are 14+?
How many guide groups are there in the UK?
What would the budget be?
Websites Used
- Girlguiding UK is the United Kingdom's largest voluntary organisation for girls and young women, with around half a million members including about 100,000 trained volunteer adult Leaders and supporters
- More than 80,000 amazing volunteers contribute over ten million hours to guiding every year.
- There are currently around 45,000 girls of all ages on waiting-to-join lists, which means that we need about 7,000 more volunteers.
- More than 80,000 amazing volunteers contribute over ten million hours to guiding every year.
- There are currently around 45,000 girls of all ages on waiting-to-join lists, which means that we need about 7,000 more volunteers.
Surprising facts
16 counties, 80,000 members total
- Girlguiding UK is the largest youth organisation for girls in the UK today.
- More than 14 per cent of six year olds are in Rainbows.
- Adult volunteers give on average 120 hours a year.
- Girlguiding UK has half a million young members aged four to 25.
- One in seven of all six-year-old girls in the UK are Rainbows.
- Around a quarter of all eight-year-old girls in the UK are Brownies.
- One in ten of all 11-year-old girls in the UK are Guides.
- Members today can take part in a wide range of activities from abseiling to party planning and from circus skills to survival.
- Girlguiding UK is a founder member of the World Association of Girl Guides and Girl Scouts, the largest youth organisation for girls in the world with more than ten million members in 144 countries.
- Celebrity former members include Cat Deeley, Glenda Jackson, Lorraine Kelly, Mo Mowlan, Anita Roddick, Helen Sharman (the first British woman in space), Tanni Grey-Thompson, Zoe Ball, Emma Thompson, Gail Porter, Carole Vorderman, Carol Smillie, Davina McCall and Cherie Booth.
The half a million girls would:
- fill 8,333 double-decker buses
- fill the Royal Albert Hall 90 times
- fill Wembley Stadium five times, Cardiff’s Millennium Stadium seven times and Celtic Park eight times
- fill more than 1,200 Boeing 747 jumbo jets
- fill 500 25,000-tonne cruise ships.
If all the girls held hands in a straight line, the line would be 850 km long. That would be longer than 8,095 buses parked end to end! They could also stretch around the M25 four and a half times and reach from Bristol to Inverness.
Countries which have smaller populations than our number of members include Barbados, Iceland, the Bahamas, the Maldives, Malta, Luxembourg, Tonga and Equatorial Guinea.
Administrative Structure
Countries and Regions are then split into Counties. These in turn comprise of Divisions. Divisions are split into Districts.
The Countries are:
The Countries are:
The Regions are:
- Girlguiding Anglia
- Girlguiding London and South East England (known as LaSER)
- Girlguiding Midlands
- Girlguiding North East England
- Girlguiding North West England
17 counties, 66,000 members of whom 55,000 are brownies, rainbows, or guides
16 counties, 80,000 members total
Considering the budget
Which area members belong to:
Graphic Design In Girl Guiding
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